Popular & Effective Graphic Design Styles and Trends to Advertise Your Brand in 2023

It is natural for us humans to be attracted to visually appealing images when we consider buying or availing products and services, especially in today’s age of social media and e-commerce. There is a huge emphasis on standing out among an infinite ocean of content on the internet.

 

2022 saw the dawn of new design trends and revived the spirit of being more experimental and maximalist. Here’s a list of popular design trends you can take inspiration from to elevate graphic posters to up your marketing game:

  • 3D Design  

With the advent of more advanced technologies like 3D models and AI, a lot of creatives today take inspiration from literature, photography, movies, songs, and even graphic design. Elements like 3D holographic graphics, fonts, and mascots are more and more common with this trend.

  • Mismatched and Experimental Font

With 2022 graphic design trends focusing heavily on maximalism, more designers use typography to grab the viewer’s attention by being more loud and experimental.

 

More complex and bold fonts make the visuals stand out among other design elements. However, make sure that the fonts you use are readable and can be immediately noticed

  • Retro Magazine Print  

The feeling of nostalgia has always been used in advertising for the longest time but became more prevalent during the pandemic with a huge emphasis on missing the good old days from the 80s to the 2000s. With this specific design style, you can recreate advertisements reminiscent of those printed in old fashion magazines and newspapers. Common design elements include paper textures, serif fonts, and monochromatic yet dynamic colors.

  • Bright and Saturated colors 

The past decade was all about soft and muted colors such as pastels and neutrals. And so, as we switch into a new era, more and more designers begin to further experiment with bright and saturated color palettes with holographic and neon colors making a triumphant return for a more fun and playful approach.

 

Want to Elevate your Graphic materials? We got you here in Dezynspace!

 

When it comes to advertising, visuals and graphics are really essential as these are the first things we notice when we consider buying or availing products and services. Good and appealing visuals really matter to attract your chosen audience; Luckily our graphic designers here at Dezynspace can help you with that!

 

Deszynspace is a leading online platform where you can meet professional creatives who are knowledgeable in the latest trends for your graphic design goals for your advertising needs!